LARAMIE â Bryan Clay never expected to go far in life. He wasnât an instant track star in school. He was a troubled teen just trying to get through one day to the next.Â
But along the way, and thanks to many people in his life, he discovered the spark of greatness within himself and went from troubled teen to winning the gold medal in the 2008 Summer Olympics, an achievement that often comes with the unofficial title of Worldâs Greatest Athlete.Â
His gold medals in the Olympics and world championships werenât the product of overwhelming talent and superstar coaches, Clay said. Nor did he have a relative who was a star athlete to guide him.Â
In fact, Clayâs first step along the path to greatness began almost unintentionally, with something that was little more than an unrealistic dream. A wish.
âI was watching the 1988 Olympics with my parents,â he said. âI was 8 years old, and my family and I were watching it together.â
U.S. track star Carl Lewis was winning all kinds of medals, and prancing around the track with an American flag draped over his shoulders.
âAs he was doing that victory lap, people were waving these little mini, American flags in the stands,â Clay said. âAnd the camera lights were flashing, and people were screaming. Girls were passing out as he went by.â
Watching that, Clay was in awe.
âSo, I remember as I was watching that with my mom, I said, âThatâs what I want to do.ââ Clay said. âAnd my mom looked at me and she was like, âOh, thatâs really sweet.ââ
Wishes And Dreams Arenât Goals
At that point, Clay didnât have a plan at all. He set no goals. What he had was a dream. A completely unrealistic, seemingly unattainable wish.
One that he had no idea how to make real.Â
âDreams like that didnât come true for people like me,â Clay said. âThey just didnât.â
Two years after that, Clayâs parents divorced. It turned his world upside down, and it put that wish, that unattainable dream even further away.
âI did what a lot of kids from divorced families do,â he said. âI thought that the reason my dad was leaving had something to do with me and my behavior and the things that I was doing. So, I blamed myself.â
By 12, Clay had become self-destructive. So much so, his mom started snooping through his things. She was terrified by what she found.
âItâs what moms do and should continue to do,â Clay said. âShe found some notes that I was writing about myself, and she found some pictures that I was drawing about myself, and she got really worried. I was getting involved in drugs and alcohol and girls and all of these types of things.â
The counselor Clayâs mom found recommended sports to the family. It would give Clay a better outlet, give him something to strive for.Â
âSo, my mom looked at me and she said, âBryan, you can either run track and field, or you can swim.ââ
Clay was disappointed with those choices, to say the least.Â
âI was like, âWhy not football?ââ Clay recalled asking. âAnd she said, âThose are the only two sports that donât require you to touch anything else. Those are two individual sports. You have to stay in your lane. If you do good, itâs because you put in the work. If you do bad, itâs because you didnât put in the work. You canât blame anybody. Itâs all on you. So those are the two.â
Track And Field It Is
Clay couldnât see himself wearing a speedo, so track and field it was.
He wasnât, it turned out, an instant track star. Not at all.Â
âOften, I was actually getting sixth or seventh place, and thatâs out of only eight places,â Clay said.Â
The important part, though, which Clay couldnât yet see, was the new mindset that track and field demanded of him.Â
âThat mindset was asking me to commit to something when I hadnât committed to anything in my life,â he said. âIt was asking me to sacrifice for something when I was never asked to sacrifice for anything in my life. It was asking me to prioritize and to be determined.â
All such things that had been foreign to him, until now. And they didnât fit him any better than the swimming speedo heâd rejected.
âI probably quit my high school track team 20 times,â Clay said. âAnd, luckily, I had a coach who was almost like a third father for me. And he would always find a way to convince me to come back.â
But Clay was still not a kid who coaches and teachers would have said was headed for worldwide fame and greatness.
âFast forward from those moments until now, and here I am standing in front of you guys beginning to share with you about how I became the worldâs greatest athlete,â Clay told state business leaders during the 41st Annual Governorâs Business Forum.
âAnd Iâd like to say that it was all on my own, that I was just a really amazing kid. That I was born with this amazing talent, and I was just so determined that I made all the right decisions and all that stuff. But that would be a lie.â
Punk Kid To Shining Star
What ultimately took Clay from âpunk kidâ to star athlete began with something he calls, simply, vision.
âOne of the things that helped me with this actually happened when I was in sixth grade, and the teacher gave me an assignment,â Clay said. âShe said, âListen, I want you to go, and I want you to write an essay on what you think your life will look like in 10 years.ââ
The exercise forced Clay to think about his future, and, by extension, what he would ideally want to have in that future. He used it to dream a little, writing that he wanted to be a professional athlete and that he wanted to get married. He wanted to own a home. With a dog. And have five children.
âI wanted to meet my wife for lunch,â he said. âI donât know why I put that one down, other than there was a lot of chaos in my life.â
Clay kept this essay long after the school assignment was over and, from time to time, he would reread it. This was his vision for happiness.Â
And now, as a successful adult and a star athlete, he recognizes it was the first step in his transformation from a troubled teen who didnât know what to do with his life, to a man who would eventually chase and capture greatness.
âSo, a challenge for you guys is to ask yourselves, âWhat does life need to look like in five or 10 years for you to be happy,ââ he said. âIf youâre leading an organization, what does life need to look like for that organization in five or 10 years for you to be satisfied and happy with where you are?â
Be detailed with the vision, Clay suggested.
âWhat kind of house do you want to buy?â he said. âHow much revenue do you need for that? Be specific about it and share it with your teams, share it with your family, share it with your spouse.â
Champions Are Masters Of Elimination
But the vision also needs to be âsimple,â Clay added.Â
âSimple is hard,â he said. âAnd what I mean by simplicity is, if you want to be great, you need to become a master of elimination.â
Anything that doesnât serve the vision has to go, Clay said.
âThe best athletes in the world, the greatest performers in the world, are masters at eliminating distractions,â he said. âSo, I want you to examine your lives. Take the time to look at your entire life, where your attention is being spent.â
Clay uses five categories for this part of the playbook, spiritual, emotional, mental, social and physical.
âBreak all the things that are entering into your mind space and put them into those five categories,â he said. âThatâs the easy part.â
The hard part comes next, and thatâs asking which of the things in those categories donât really serve the vision, and then crossing them out.
âIf you want to be great, if you want to make all the difference in the world, if you want to be the best at something, thereâs not a lot of room for distractions,â Clay said.
âAnd what Iâve found is people say they want to be great, because it sounds really good when youâre talking to friends and youâre doing those types of things. But when it really comes down to it, and I ask, âAre you willing to take this thing out of your life?â itâs like, âOh, no, hang on. I want to hang onto that.ââ
Perfectionism Isnât Part Of The Playbook
Now that the vision is clear and simple, the next step is adopting the right mindset.Â
And thatâs not as most might think, because itâs not about being a perfectionist. In fact, itâs kind of the opposite. The mindset is passion over perfection.
âWeâre always in pursuit of perfection, but there is no such thing as perfect,â Clay said. âYou want to strive to be perfect, but itâs the passion behind what youâre doing that is going to drive you to greatness, not perfection.â
Usain Bolt, for example, the world record holder for both the 100-meter and the 200-meter dash, is widely considered the fastest man in the world. He told reporters at the time he broke therecord that he thought he could have gone faster if heâd just had a better start.
ââIt wasnât perfect. There are always things I can work on,ââ Clay said, quoting Bolt. âThat was after he just broke the world record. The fastest man ever in history to run the 100 meters. And he said, âIt wasnât perfect. I think I can do better.ââ
Along with passion over perfection, Clay recommends a growth mindset.
âI wasnât born an Olympic gold medalist,â Clay said. âI wasnât born the worldâs greatest athlete. Itâs not about the talent youâre born with. Itâs seeing something, believing that you can do it, and believing that you can be better at constantly chasing after that.â
Growth and passion are intentional choices, Clay added.
âAchieving success is intentional,â he said. âIt demands deliberate practice, unwavering grit, and an expansive growth mindset. Success isnât something that just knocks on our door. Itâs something you have to actively seek out and pursue.â
Protecting The Vision From Gangsters, Literally
Itâs often said no man is an island, and that was true for Clayâs own success in life.Â
âNobody succeeds alone,â he said. âYou have to surround yourselves with people who share your vision and your values.â
In fact, Clay had to make that choice early on in his career. As he became more and more successful, he faced many temptations heâd never imagined.
âI remember there was this Russian gentleman who came and picked me up, and heâs asking me what I want to do that evening,â Clay said. âAnd Iâm like, âListen, I just want to go to the hotel.ââ
The Russian driver didnât believe him though.Â
âSo, he like pulls out his phone and he starts flicking through pictures of girls on his phone, and heâs like, âListen, you just tell me when to stop and Iâll make sure she shows up to you when you get to the hotel,ââ Clay said. âIâm pretty sure he was part of the mafia, but thatâs the kind of lifestyle you get when youâre an athlete or you start to do really great things.â
Clay soon realized that he would end up derailing himself if he didnât take steps now to protect his vision.
âSo, I personally put a rule in place where I didnât travel alone anymore,â he said. âI always had someone with me who shared my values and my vision of where it was that I wanted to go, because I knew that if I didnât have somebody, there were to many hurdles, too many pitfalls, that were being thrown at me.â
Putting It All Together
The last key point Clay makes is that a vision needs to be more than just a collection of some thoughts written on scraps of paper. It needs to be a plan. A detailed, step-by-step plan.
Clayâs coaches helped him with that when he was mapping out his game plan for becoming a champion. They decided on a 10-year plan.
âWe said we were going to each year of that 10 years, take one event and try to master it,â Clay said. âAnd so that is what we did. And inside of that 10-year plan, I had a four-year plan that got really detailed. It told me exactly what I was going to be doing every single day for four years in advance.â
It included how far he needed to run, what his body weight needed to be, and how many calories he needed to eat for that, and even how many hours of sleep he should get.
That might sound crazy, Clay agreed, but itâs the detailed roadmap that ensures all the right steps are taken in the right timeframe to achieve the vision.Â
âOftentimes, Iâll sit down with people and Iâll say, âWhatâs your plan?ââ Clay said. âAnd theyâll pull out this plan thatâs kind of written on a paper towel or something like that.â
But as Clay asks them how to do some of the things listed there, they begin to realize what they have isnât really a step-by-step roadmap so much as a collection of vague ideas.Â
Without clearly defined steps, vague ideas invite us to get lost along the way.Â
âItâs all a race in simplest form,â Clay said. â(A true plan) has all the things that have to happen in order for you to get to the end.â
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Renée Jean can be reached at renee@cowboystatedaily.com.